Successful growth during COVID. iScanner case study

  • Developing the app’s functionality to facilitate remote work during lockdown (e-signature, stamps)
  • Developing the app’s functionality to help students and teachers with remote learning (integration with Canvas, Google Classroom etc, OCR improvement, math problem solver)
  • Free full access to all apps’ premium features for all students, teachers and educational institutions;
  • Unlimited number of documents and scans for all app users;
  • Creatives. Starting from February 2020, all marketing materials were refocused on using iScanner and helping people set up their work amidst lockdown.
  • Testing users’ feedback on new features that have been developed during the quarantine period (Math problem solving, Count mode)
  • Education. Promo of the functionality for EDU institutions
  • Downloads: 2019–10M; 2020–14,9M Growth: 145.73%
Diversification of users of iScanner app in 2020
Growth of number of users in the beginning of COVID-19 lockdown

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